We deliver the service & quality you expect
You're kept in the loop and we're there when you need us.
How we define service
Personal
We can be reached live by phone, so you can ask questions or explain your situation to a real person. If we miss your call, we'll follow up any voicemail messages.
Responsive
We're zealous in our efforts to quickly provide
customers with the information they need. We'll often follow up evenings and even weekends, if
contacted.
Thorough
We understand that well-informed decisions require
not only timely, but complete information too. Our communications give customers the full picture, so
they get a clear understanding and can evaluate all the options.
Flexible
We work with customers to accommodate custom
orders, special deliveries and varying budgets. Quotes are typically provided within 24-48 hours of the
request.
Reliable
We do what we say we're going to do, when we say
we're going to do it. It's that simple.
Committed
Our relationship with customers doesn't end when an
order is placed. We coordinate deliveries and follow up to ensure everything is okay. If it isn't, we
work with manufacturers to resolve any issue promptly.
Our Story
In 2007, Bill Ferris decided to create a different, more pleasant way to shop online. He was tired of banner ads, pop-ups and (to be honest) the hoarder-like clutter of many retail websites. Similarly, he found that phone calls were often answered by people unfamiliar with products and emails were usually sucked into the great void of cyberspace, never to be heard from again.
Inspired by high-end boutique clothing stores, he set out to create a new kind of online store - one that would enable customers to easily find items without sensory overload. He would ensure the same level of personal attention that he hoped for when shopping.
Bill Ferris
He has an MBA from Duke University and started his professional career with the Coca-Cola Company in brand management. His love of mid-century modern furniture can be traced to Hans Wegner chairs brought back by his family from Europe in the early 1970s. He's developed a passion for the Art Deco period and French Country shabby chic style. Truth be told, he's become a bit obsessed with industrial steampunk designs in movies like Hugo, 12 Monkeys and City of Lost Children.
Quality begins with our vendor partners
At Decor Outdoor, we believe exceptional outdoor spaces begin with the right partners. We’re selective, working with exclusive vendors who aren’t found just anywhere. Our approach gives customers access to collections defined by remarkable quality, standout design and true distinction.
Our vendor selection criteria
- Experience & Craftsmanship – Brands with a real track record and expert artisans, so customers get products designed and built to endure.
- Quality Standards – Every piece, from outdoor furniture to patio umbrellas and heaters, must meet rigorous benchmarks for durability, weather-resistance and reliable performance. They're backed by industry certifications and thorough product testing (see tables below). For customers, this means products that are safer, longer-lasting and require less upkeep.
- Sustainability & Responsibility – We seek vendors who use responsibly sourced materials and eco-friendly production, so customers can feel good about their choices.
- Customer Service & Reliability – Partners are expected to provide strong support and reliable fulfillment, including warranty coverage, order accuracy and prompt communication, ensuring peace of mind long after the sale.
- Style & Design Integrity – Each brand offers original design and attention to detail, making outdoor spaces feel welcoming, cohesive and visually distinctive.
Patio Umbrella & Furniture Certifications & Ratings
OEKO-TEX® Standard 100
Verified textile safety certification for absence of harmful substances
GREENGUARD® Gold
Validated low chemical emissions for healthier air quality
Skin Cancer Foundation Seal of Recommendation
Accredited UV protection rating for fabrics
UPF 50+
Lab-evaluated ultraviolet protection factor (highest rating for textiles)
Colorfastness 7/8
Lab-tested standard for fade resistance (based on ISO/Blue Wool scale)
FSC Certification (Teak/Bamboo/Wood)
Third-party verification of sustainable forestry practices
Qualicoat
Certified quality standard for aluminum powder coating
REACH Compliance
EU-evaluated compliance for restricted chemicals in manufacturing
100% Recyclable (Verified)
Third-party validated material recyclability claim
ISO 9001 / ISO 14001
International quality and environmental management certification
SA8000
Certified social accountability for fair labor practices
GCC Certification
Regional accreditation for product safety/compliance in Gulf markets
Patio Heater Certifications & Ratings
UL (US/Canada) / UL 1370
Independent electrical and fuel appliance safety certification
CSA
Canadian Standards Association safety certification
ETL
Intertek safety and compliance certification
MET
MET Laboratories’ product safety certification
CE
European Union health, safety, and environmental standard
RoHS
Verified restriction of hazardous substances in electronics
IP55 / IPX5 / IP65 / IP67 / IPX4
IEC-certified ingress protection ratings for water and dust resistance
ANSI Z83.19b / Z83.26
American National Standards Institute safety codes for gas appliances
EN16647
European standard for fire safety of decorative fuel appliances
ICC
International Code Council-compliant certification
ISO 9001
Certified quality management system
ACCC
Australian Consumer and Competition Commission safety compliance
Lloyd’s Register
Accredited safety certification for marine/heavy-duty equipment
TUV Rheinland
Independently evaluated technical safety certification
AMCA Certification
Verified performance accreditation for air movement/control products